How to organise an efficient and successful shoot. This episode focuses on what a professional photographer must have in place when you have clients, expectations and a finite time period to achieve the images needed. Gina and Valerie discover what you need in a client brief for advertising, editorial, event or portfolio shoots. They discuss what you need on a shot list, the infrastructure required for a successful shoot (it’s not as much as you think) and the little things that ensure the shoot goes as smoothly as possible.
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Show notes
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Organising a shoot
How to get a brief from the client
- Advertising
- Editorial
- Event
- Portfolio
Advertising:
- References for lighting
- Who the target market is
- Number of different shots required
- Mood and feel of the shot
- Work closely with an art director
Editorial:
- Images that need to go with a story
- Ensure the brief tells you what the story is about and tone and feel
- How many different shots required
- Studio/location
Event:
- Key guests to photograph
- Products
- Table shots
- Speakers
- Flowers
- Food-Event
- Product launch/awards ceremony/corp lunch/races etc
- Drinks
- Wide shots
Portfolio shoots (actors, models, etc)
- How many shots
- Studio location
- Wardrobe
The importance of setting up a shot list
Do you need to educate the client?
What you need to know about wardrobe
Infrastructure on the day
Everyone has a role
What to do if you run out of time
Download our call sheet template here.